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3 Ways for Agents to Increase the Lifetime Value of MA Plans

3 Ways for Agents to Increase the Lifetime Value of MA Plans

by Robert Bache | Dec 19, 2023 | Health, Medicare/Medicare Advantage, Robert Bache

As an agent or broker, it’s essential to understand the lifetime value (LTV) of Medicare Advantage plans, and to maximize every available opportunity for long-term client relationships and renewal income. The LTV is calculated based on the duration of the enrollee’s...
Everything Your Clients Need to Know About Medicaid Redeterminations

Everything Your Clients Need to Know About Medicaid Redeterminations

by Robert Bache | Aug 23, 2023 | Health, Medicare/Medicare Advantage, Robert Bache

The Medicaid continuous enrollment provision, which had protected against disenrollments since March 2020, came to an end on March 31, 2023. It was a key growth factor for enrollment, reaching 95 million within that three-year period. As states now proceed with the...
AEP Educator: Helping Clients Understand the Medicare Annual Election Period

AEP Educator: Helping Clients Understand the Medicare Annual Election Period

by Robert Bache | Nov 16, 2022 | Health, Medicare/Medicare Advantage, Robert Bache

About Author advdemo1 view all articles by this contributor It’s easy for salespeople to get distracted by all the hustle and bustle of the Annual Enrollment Period (AEP) and lose sight of what really matters: serving their clients. Beneficiaries have the opportunity...
AEP Answers: 6 Client Questions You Should Be Prepared For

AEP Answers: 6 Client Questions You Should Be Prepared For

by Robert Bache | Nov 16, 2022 | Health, Medicare/Medicare Advantage, Robert Bache

About Author advdemo1 view all articles by this contributor When talking with a client during the Medicare Annual Election Period (AEP), you will undoubtedly be faced with a ton of questions. They’ve likely seen the flood of advertising and marketing during this time,...
5 Racing Tips to Help Agents Win This AEP

5 Racing Tips to Help Agents Win This AEP

by Robert Bache | Nov 3, 2022 | Health, Medicare/Medicare Advantage, Robert Bache

About Author advdemo1 view all articles by this contributor Editor’s note: This article was originally written for AmeriLife’s ideaXchange publication. How will you make it across the finish line this AEP? Think about your goals, and let those fuel your motivation to...
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About Author

Robert Bache

Robert Bache

Robert W. Bache (aka "Medicare Bob") is founder and chief of sales for Senior Healthcare Direct, an AmeriLife company. He manages a team of agents who work with 30-plus companies, and have served tens of thousands of clients in more than 40 states. They have been awarded several industry and business honors, and been repeatedly recognized for their top-tier customer service.

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Learn more about Robert

view all articles by this contributor

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