It can easily get overwhelming having to deal with all the different requirements and processes that slow down sales. When it comes to their products, agents are looking for simple and easy solutions to overcomplicated problems. This is one of the reasons we see a trend in the industry toward simplified issue products. Indexed universal life (IUL) policies in particular saw an increase of 10.9% in 2022 over the previous year, totaling $2.7 billion.
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