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Why Selling Annuities Can Be a Boost for Your Life Insurance Business

Why Selling Annuities Can Be a Boost for Your Life Insurance Business

by A&A Editorial Team | Dec 30, 2025 | A&A Editorial Team, Life, Protection/Income, Wealth

In a financial world increasingly focused on longevity and reliable income, annuities have surged in popularity. LIMRA reports that annuity sales in the U.S. topped $119 billion in the second quarter of 2025, representing an 8% increase from the previous year....
The Secret to Presenting IUL Illustrations Effectively

The Secret to Presenting IUL Illustrations Effectively

by A&A Editorial Team | Nov 14, 2025 | A&A Editorial Team, Life, Sales & Marketing, Universal Life

Indexed universal life insurance combines the traditional death benefit with a potential cash value component linked to a stock index. Though beneficial for specific consumers, these products can be surprisingly complex. Register to read entire article or Username...
A New Generation of Life Insurance: Why Customer Experience Can’t Be Overlooked

A New Generation of Life Insurance: Why Customer Experience Can’t Be Overlooked

by Greg Yodis | Nov 4, 2025 | Greg Yodis, Life, Sales & Marketing

Life insurance has long been a product considered transactional by both agents and policyholders, with minimal client engagement or communication beyond the point of sale. However, younger consumers, particularly Millennials and Gen Z, are demanding a more...
Cost vs. Value: Reframing Life Insurance to Overcome Objections

Cost vs. Value: Reframing Life Insurance to Overcome Objections

by A&A Editorial Team | Oct 24, 2025 | A&A Editorial Team, Life, Term Life, Universal Life, Whole Life

We’ve all heard it before: “Life insurance is just too expensive.” It’s a common refrain that can quickly become a big hurdle, sometimes causing newer life insurance producers to suggest less-than-ideal coverage prematurely. Register to read...
What Genetic Testing for Life Insurance Can’t Tell You About a Client’s Future

What Genetic Testing for Life Insurance Can’t Tell You About a Client’s Future

by A&A Editorial Team | Oct 20, 2025 | A&A Editorial Team, Life, Term Life, Whole Life

With genetic testing more accessible than ever, a growing number of Americans are opting to learn about their hereditary health risks. At the same time, regulators are pushing back on how that data can be used — especially in life insurance underwriting. In fact,...
Fresh Approaches to Life Insurance Marketing

Fresh Approaches to Life Insurance Marketing

by A&A Editorial Team | Sep 30, 2025 | A&A Editorial Team, Life, Marketing Best Practices, Sales & Marketing

September is more than a page on the calendar. It’s an opportunity for licensed agents and producers to reintroduce life insurance to consumers who may have overlooked or misunderstood its value. Every year, the industry highlights the importance of financial...
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