About Author

Chris Knight

Chris Knight

Chris Knight is Director of Marketing Strategy and Development at AmeriLife.

Connect with Chris on LinkedIn.

Learn more about Chris Knight

45%.

That’s not a unique number for retirement or a reference to allocation. It’s the number of prospects that you’re missing out on today if you don’t have an established personal brand. According to a survey done by Brand Builders, 45% of people prefer to work with a financial advisor with an established personal brand! That’s a substantial portion of potential clients you are not working with.

Chris Knight