The recent surge in annuity sales underscores a robust and growing interest in annuities as a key component of retirement income planning. Annuity sales in 2024 reached over $432 billion, representing a 12% increase from the previous year and marking the third consecutive year of record-setting sales in the industry.
But despite their popularity, annuities remain perplexing to many consumers. It’s crucial for financial professionals to take the time necessary to educate their clients on the value of annuities to counteract some of the myths they may have heard.
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