Annuities are in the spotlight like never before. These products are continuing to reach historic sales highs, expected to exceed $450 billion by the end of 2025, according to LIMRA. That capped three consecutive years of record-breaking growth.

Key takeaways

    1. Over 11,200 Americans will turn 65 each day through 2045, driving sustained demand for retirement income products.
    2. Fixed and fixed indexed annuities balance steady income, growth potential, and protection against market risk.
    3. Early positioning ensures you’re ready to capture continued demand in late 2025 and beyond.
Drew Gurley